Matt Landsiedel, Inspired To Be Authentic
GROWTH-DRIVEN DESIGN + SOCIAL COACHING + BRANDING
We helped discover an identity for The Gay Man’s Coach.
Chirp Media and Matt Landsiedel worked together to create a transformative program, uncovering the core of his business identity and a sales funnel to better engage with Matt’s large social following.
Increase in Traffic
More Qualified Leads
Matt Landsiedel came from a background of addictions counselling, personal training, to transformational weight loss to finally discovering his calling, stepping into the role of The Gay Man’s coach.
Being anchored in who he is through his personal journey, Matt brings out the real issues that gay men face about shame, sex, and create the space to inspire them to be fully authentic in who they are.
Matt had already built his product but needed a more efficient way to reach his audience and build stronger relationships with them through his website and social media marketing efforts.
What he needed was a robust sales funnel built within his social media channels and iterative updates to his website backed by analytics and data through our process of Growth-Driven Design.
The solution at the end of the day was simple.
#1 Evaluate what was working, and what wasn't.
#2 Crete clear and concise messaging that your audience relates to.
#3 Address the challenges.
#4 Make a plan for an iterative approach, that is founded on data.
#5 Build stronger relationships with your audience.
#6 Continue to inspire others to be their authentic selves.
These guys are amazing!
I have had such a positive experience working with Richard and Queenie. They are so personable and I feel like I am working along side a team of people who care just as much about the success of my business as I do. Before working with Chirp Media my business was experiencing success but I had no reason why and I had no clear plan on how to continue and increase that success. With the guidance of Chirp media I went from more of a wing it approach to actually learning about the ins and outs of my business through research and data. I now feel much more confident as a business owner because I feel educated. Thanks guys!
- Matt Landsiedel, Matt Landsiedel Fitness Inc.