Skip to content

Welcome to Our Blog

Get creative business insights, inspiration, and tutorials for your marketing efforts from Chirp Media.

tracking-laptop-hands-man-woman

The difference between lead tracking and conversion tracking

When it comes to tracking analytics, most businesses confuse lead tracking and conversion tracking data. Inaccurate analytics lead to wasted efforts and money, which translates to time and budget that could be allocated to other areas of the business that would move the needle.